CRM implementation goals: do I need it?
As the number of clients grows, so does the amount of work. After all, it's one thing to process 10 new requests, and quite another to process 100. In order not to drown in the operating system and the number of new tasks, changes are needed. When familiar Word and Excel, which saved yesterday, no longer work, executives pay attention to the CRM. We tell why companies implement the system and when it is really necessary. Also, don`t forget that you can always turn to flexible crm for moving companies . CRM what it is If we decipher the abbreviation CRM, we get Customer Relationship Management, which translates as Customer Relationship Management. The fact that it would be good not just to sell people the goods, but to do it competently, under control and without unnecessary costs, thought long ago. But only in 1993 came the first more or less modern computer CRM-system - Siebel Sales Information System, which helped automate accounting in sales. Now the choice of CRM-softwa...